When any 2 marketers team up to write a book, it catches my attention. When 2 marketers I have huge respect for write a book, I want to talk to them about how they did it, and what lessons they learned in writing the book, as well as what the book is all about. In this winning business conversation, Seth Price and Barry Feldman talk about their beautiful new book The Road to Recognition.
One of the things (and there are many) that I love about this partnership is these guys don’t take themselves too seriously. They call themselves “marketing dorks” which is a silly way of saying “these guys are really passionate about good marketing.” They complement each other’s strengths well and they share a lot about this book.
After you listen to this conversation, you must go get your copy of this book at http://theroadtorecognition.com I have an electronic copy and I love it. It’s a gorgeous book to look at, it’s easy to read, and it’s filled with great stuff you can use to build a powerful brand.
Seth Price is a marketer, motivator, executive, and entrepreneur. Having consulted for more than 300 companies, Seth is recognized as a business builder and digital marketing specialist. He’s passionate about helping business people use media and technology to develop more relevant brands and rewarding careers. Seth’s currently a VP at Placester, home of the Real Estate Marketing Academy, a top educational resource for real estate professionals.
Barry Feldman is a digital marketing super freak. The principal of Feldman Creative, Barry has written marketing copy and provided digital marketing strategy for thousands of companies and entrepreneurs. LinkedIn, Inc.com, and many others have recognized Barry as a leading content marketer and social media influencer. Barry writes for many of the top marketing blogs, and in 2015, Barry published his first book, SEO Simplified for Short Attention Spans.