Lately I’ve been in a bit of a tug of war: I’m trying to figure out (and win) the balance client work (which pays the bills now) and Phil work (which will pay the bills down the road). I haven’t done a good job of keeping up with Phil work, and I’ve been putting all my energy behind what needs to be done RIGHT NOW.
I am not complaining even a little bit that my dance card is full enough that I can spend nearly 40 hours a week doing client work. It’s a fantastic position to be in. But I know it won’t be forever, and the time to build something that will get me work 6 months from now is now – not six months from now.
Not sure I have any unique insights into how to fix this, but the realization of where my business is has helped me slow down a teensy bit, so I can build something that will bear fruit in the future.
Here’s how I see the steps for this problem for my small business:
Step 1: Awareness of the problem
Step 2: Admission of the problem
Step 2.5: Carve out some time to do something about the problem. This is the HARDEST step in my opinion.
Step 3: Do something about the problem
Step 4: Continue doing something about the problem
Step 5: Problem eliminated, on to the next.
So I just completed step 2.5. I’m working on Steps 3-5.
YOUR TURN: What about you? How do you deal with the tug of war between your work and your client’s work? I’d love to hear if this is a problem for you, and what your tips are on handling this.