Create a World Wide Rave

I love this video. It’s so simple. People holding up a poster of a book cover.

And yet think about how powerful it is…

100 people, who aren’t getting paid, talking about 1 product.

WOW!

How can you make your idea as spreadable as David Meerman Scott did with his new book World Wide Rave?

In a word: control.

You have to lose control of your idea, and let folks do what they want to do with it, to make it work.

I got one of these posters from David. And a galley copy of his book.

I read the book, but I chose to do nothing with his poster, for no good reason.

Good news is over 100 people chose to do something. Some did cool stuff, some did normal stuff, and it wasn’t hard for them to share David’s idea.

And now I am sharing his idea. Sorry I’m late David.

Can you create a world wide rave?

Maybe.

How?

Pick up a copy of David’s book. It’s outstanding.

It’s easy to read, it’s easy to understand, and it contains stories and insights about creating a world wide rave.

Then start YOUR revolution! Start your World Wide Rave today.