Twitter for Jobs Searching: Top 10 Tips

I can’t find the link or the e-mail, but if memory serves, Julie recently asked me how to use Twitter for the job search and how you might do this most effectively.

I’m not looking for a job, so I did some research into how folks are using Twitter for job searching, and I came up with what I think are 10 top tips. I’d love to hear your feedback after you’re done reading.

top 10 Twitter for Jobs Searching: Top 10 Tips

Search for job specific keywords and follow some of those people – The more specific you can make your search, the more relevant results you’ll get. The folks who use those terms (in the right context) are folks you want to know more. Follow them and you can use Twitter to get a job.

Follow industry leaders – Who do you know that’s a thought leader in the industry you are in or want to be in? Follow them to listen and learn from them.

Follow local leaders – Are there any local folks in the industry you want to get into? See if they are on Twitter, and follow them to see what they are talking about and see what you can learn from them.

Follow folks at a specific company and learn what the culture is like – Maybe you know a few folks at the company you want to work at. If they’re on Twitter, follow them. If you don’t, use Twitter search to look for them, or look on their corporate site for some names and search those out. You may not find anyone…or you just might find the one person who’s willing and able to help you find a great job!

Follow @jobangels and follow the hashtag #jobangels – Job Angels mission is simple: they ask you to simply help one person find a job! If you have a job to offer, share it by sending a direct message to them, or by tagging it with the hashtag #jobangels They will do the rest.

Share relevant links and Re-Tweet when applicable – There’s no better way to show you are on top of trends than to share what you’re learning with the folks in your network. Add in a Re-Tweet (click here to learn what a re-tweet is and how to do it right) and you’re not only sharing good information but sharing good people too.

Create your own content about your specialty and link to it – This is a bit of a combo tip, as it also requires you to write a little bit of your own content, and not just use Twitter.

Look for hashtags that talk about conferences in your specialty – If you’re follow someone you admire, and you see a #hashtag, click the link and see what they are talking about. This will help you find upcoming trends in your specialty, and find other folks who may not yet be leaders in their industry…or they may be folks that are not yet known as leaders in their industry but who are up and comers.

Ask for help connecting to the decision makers – Do you see any of your Twitter friends connected to folks you want to get in front of? Make a specific ask, best by DM (Direct Message but public may work too) for an introduction and see what happens.

Alert your network you’re looking for a job at least once a week – Throw out a Tweet now and then, at different times of the day, asking for help finding a job. I’d recommend incluing your location, your desired position, a link to your resume or LinkedIn profile, and a request to share this with others who can help. Here’s an example: “Help needed: MKE based social media guy looking for new role. Know anyone who can help? Resume at http://is.gd/10VWQ Pls RT” might be all you need to get someone’s attention and assistance. Picking different times of the day means you’ll hit different parts of your network, and different folks in your network will re-tweet to folks on their network, thus expanding your reach.

What’s YOUR best tip to searching for a job using Twitter?

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  • 10 Reasons Nobody Follows You On Twitter
  • Top 10 Reasons Nobody Follows You On Twitter

    I try to follow all the real people I can on Twitter. If I see you mentioned from one of my friends, I’m going to check you out. If you send a tweet to @philgerb, I’m going to check you out. If I do a search for something and you come up, I’m going to check you out.

    I will not follow you. And I thought I better let you know why.

    top 10 Top 10 Reasons Nobody Follows You On Twitter

    1) You don’t have a real avatar – PLEASE upload a picture before you follow anyone. The default looks spammy and fake…and that’s NOT who you are if you’re a real person. I won’t follow you if you don’t have a real avatar.

    2) You have more than 4 consonants or vowels in a row in your handle – Are you a real person if you create a handle like @jklsafjlk35 or @3523434kjklsa ? NOPE. I’m not going to follow you.

    3) You have nothing in your profile, or worse, you have “Make money online” or “Buy Acai Berries” or “Want to buy Amway/Avon/Mary Kay/insert MLM here” in your profile – If you can’t make time to personalize your 160 characters in your profile, I’m not going to follow you. If you can only talk about these impersonal things in your profile, I’m not going to follow you!

    4) You last 4 tweets are repeat tweets or are nothing but affiliate links – No RT (re-tweets) but repeat tweets. A tweet that says “Check out http://tr.im/mRuj” 5 times is NOT doing anyone any good and I’m not going to follow you! And if all your links point to affiliate marketing sites, I’m not going to follow you.

    5) You follow 600 people but only 3 people follow you – If you are this out of whack, unless you JUST STARTED on Twitter, I’m not going to follow you!

    6) 600 people follow you, but you only follow 3 people – You might be the world’s smartest person, but if you’re not listening to what other people say (even if you’re following me), you’re not as smart as you think. If your balance is this far out of whack, I’m not going to follow you!

    7) I can’t see any @anyone messages on your page (and I may even scroll a few pages to see them). If you’re not into conversation, you and I probably can’t be friends. I LOVE CONVERSATION AND CONNECTION and so do most humans. If you don’t like conversation and connection, I’m not going to follow you.

    8 ) You hashtag spam – If I click on the trends on the right side of Twitter and I see you are writing tweets with #spam #spam #spam #spam, I’m not going to follow you.

    9) Someone I trust said not to follow you – If someone I already am following calls you a bad name, I’m probably not going to follow you. I may keep my eye on you, but I won’t follow you, at least not until I’ve built up some trust with you.

    10) Your follow message got lost in my inbox – I get a lot of e-mails and sometimes, I lose the automatic Twitter messages I get when folks follow me. If that has happened to you, just send me an @philgerb, and I’ll be following you in a giffy.

    Why don’t YOU follow more people?

    Inspired by some recent Tweets by @rockintherobin

    5 Things To Do When Twitter Fails

    Last night, Twitter was down for about an hour. They said it was down due to some “fatal software error.” Honestly, I don’t care why it was down. I just know it was down, and I use Twitter for a lot of my research and for a lot of my contact with the rest of the world.

    I’d consider it a primary source of my business, and I spend about 60 minutes or so a day on Twitter, sometimes even more. If your business relies on Twitter as a primary source of advertising specials, or if your services relies on Twitter to communicate to your customers, or worse, if your business relies on Twitter for ALL it’s business, you’re probably not very happy when Twitter service fails.

    It’s a free service. It’s GOING to fail sometimes. I wish that weren’t true, but it is.

    twitter fail whale 300x198 5 Things To Do When Twitter FailsWhat do you do with your business when Twitter fails?

    5 things you can do when Twitter fails

    Pick up the phone – If your phone line is working, call the customers you know were waiting to hear from you. You have the element of surprise on your side, and you might just get voicemail, or you might get an opportunity to deepen your relationship with someone and solidify in their mind why YOUR BUSINESS is the right choice for their needs.

    Hand write thank you notes – Take some time to thank a few new customers, a few existing customers, or someone who referred business to you. Bonus points if you have cards pre-stamped and hand return addressed.

    Email a personal note – Instead of blasting out a message that folks may or may not read, why not pick 5 people out to contact with a longer personal e-mail, asking them how you can help them, sharing an article that might help their business, or a celebratory birthday or anniversary greeting.

    Write an article – Take some time to think about your favorite customers or your favorite customer’sproduct/service. Is there anyone who might benefit from that product or service that doesn’t know about it already? Do a quick case study of how they are successful and send it to your contact at the company, asking for permission to share it with others.

    Create your newsletter – You are doing a periodic newsletter, right? Why not take a few minutes to set up the next one. Write the introduction, set the theme, find some images, and maybe even write the articles. It all depends how long you’re going to be without your beloved Twitter service, so work until it’s done, and use the time later in the week for more Twitter action.

    All of these things can be done whether Twitter fails or not.

    I’d encourage you to not put all your eggs in one basket and do these as part of your integrated marketing plan. And if you need help creating that plan, I’d love to work with you to create and implement a strategy that can help you make it great!

    What do YOU do when Twitter fails?

    Hooked on Twitter for Business

    If you read my article about hooked on Twitter for personal reasons, you’ll see there are at least 5 reasons I love it for me.

    You’re probably also wondering, “Can I really use this for business?”

    In a word: ABSOLUTELY!

    Here are 5 of my favorite ways to use Twitter for business.

    Show off your best – One of my favorite new Twitter friends is @blatzliquor. Joe does a GREAT job of talking about his specials, reminding folks when it’s 30 minutes before you can’t buy beer anymore in Milwaukee, when he has a party, and all sorts of fun stuff. Joe shows off what he does and is (a liquor store) and does so in a VERY human way.

    Search for customers – go to http://search.twitter.com and put what you’re interested in finding more information about, or find out who’s asking what for services you provide. You don’t have to be a freelancer to leverage it, but you DO have to be fast. If someone asks a question you can answer, use the @handle of the person asking the question, and quickly answer it. Better still, if you’ve been writing solution oriented articles, you can include a quick link to your article with your answer to make yourself even more relevant.

    Search for thought leaders to learn from them – Unless you’re in a completely unique niche that nobody else is doing, chances are there are folks that do what you do. Use http://search.twitter.com and find who’s in your niche, and with one click, just follow them.

    Follow and contribute to trending topics – On the Twitter homepage, you can see what trends are being talked about the most, and you can see where you can contribute.

    Track the conversation about your idea or event – If you’re hosting an event or raising money or you have a new idea that you’d like folks to contribute to, think about seeing up a has tag. It’s simple, just use # and the name of the event. We did this VERY effectively for Business School for Bloggers conference I just went to (we used #sobcon) and everyone who was there used the hashtag and we were able to get near the top of the Twitter Trends list. Even today, weeks after the conference is over, folks are still using this tag. It keeps the conversation going AND makes folks wonder what all the buzz is about.

    What are YOUR favorite ways to use Twitter for business?

    7 Ways to Get Your Twitter On!

    Twitter is quickly becoming the hottest new media tool on the planet. Oprah and Askton Kutcher have over 1 million followers, and even I have over 1500. It’s cool, it’s fun, and it’s not that hard.

    You get 140 characters to say what’s on your mind, but before you get started Twittering, you need to set yourself up for success.

     7 Ways to Get Your Twitter On!

    Here are 7 easy way to get your Twitter on!

    Sign up using something close to your name as a login. I use @philgerb because few can spell Gerbyshak. Don’t be too cutesy, as just like an e-mail address, folks will judge you if you’re hotsweetie57, folks will think you are a spammer or just as bad, they’ll judge you as a goof and not take you seriously.

    Customize your avatar – An avatar is the first thing folks see when you follow them, so take some time to make your avatar your own. Upload the same picture of you you’re using on LinkedIn, Facebook and anywhere else your profile exists online. If you haven’t customized your avatar, it’s hard to see if it’s really you…or someone who hijacked your login/brand to pretend to be you.

    Add a link in your profile – If you have a blog or a website, here’s where you’ll link to it. If you don’t, link to your LinkedIn profile, Squidoo lens, or something else that gives folks a little MORE information about you.

    Include something FUN in your one-line bio – You only get 160 characters to talk about yourself, so make it FUN and interesting! Mine is “Red wine lover in the Brew City, enjoys new/social media, sports, and a good biz book. Milwaukee-baby!”

    Customize your Twitter background – You could do just a simple background, as long as you change it from the default. Or you can make it really pop, and create something completely custom. For a very simple tutorial on how to do this, check out how to do a custom twitter background at http://www.twitip.com/custom-twitter-backgrounds/ or hire my favorite designer Jesse Petersen for $100 or less.

    Use search to follow conversations – to search for mentions of your Twitter handle, your last name, and any topics you’re interested in. Just go to http://search.twitter.com and search for what you want.

    Use @ username when responding to someone, or talking about someone (example: use @philgerb whenever talking about me)

    NEVER check protect my updates – If you want folks to follow you, you can’t protect your updates or folks can’t sample what you’re saying.

    What are YOUR best tips to get your Twitter on?