From the category archives:

social media

Behold the Power of the Interwebs

Boy the Internet is one powerful machine. I didn’t realize just HOW powerful until I saw this video. Stats, stats and more stats, all that will make you stand up and say WOW!

JESS3 / The State of The Internet from Jesse Thomas on Vimeo.

Can you believe that back in 1995, Newsweek thought the Internet would fail? Wow!

Of course, now folks say the same thing about social media. Social media is just a trend. Stats, composed of real humans, say otherwise.

Watch the video again. Check out the stats. Then tell me social media is just a fad, a phase, or something that’s going away.

It’s not going to be exactly the same though. Some services may go away. Some more shine more brightly.

But make no mistake: social media, things that are easy to create, easy to share, easy to understand, will not go away. We have the power, as consumers, as publishers, as people who have a real voice. Why would we give that back to a company?

Popularity: 11%

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Big C Communities Matter: #SOBCon2010

social media

I was talking with my good buddy Terry Starbucker this week about the upcoming SOBCon conference, and reminiscing back to the first event, with this year’s event being the 4th annual event. The photo in this article is from that very first conference.
What I love about SOBCon is the Big C Community attendees immediately become [...]

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Who’s Talking About You?

social media

If you’re online more than a little, it’s important to understand who is talking about you, and what they are saying. It’s also important to understand that whatever YOU say online will be there to infinity and beyond (or at least as long as Google has a cache).
And to dispel a myth, even if [...]

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Perfect Social Media Advice

social media

I’ve read a lot of great social media advice, and sometimes, all the things that I hear paralyze me. They paralyze me because there’s so much of it all. I get overwhelmed, and I don’t do anything.
Sometimes it prevents me from writing an article…because I’m worried about doing it just right.
Sometimes it prevents me from [...]

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What is Social Media?

social media

I have been trying for a long time to explain WHY social media matters to you and your company. I’ve put together a few nice slides, and for some, they get it and it makes perfect sense. For others, they pat me on the head and they don’t get it.
I am delighted to share this [...]

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Milwaukee Social Media University

social media

Curious how you can use Twitter for your business in just 30 minutes or less? Join me at Milwaukee Social Media University on Wednesday July 29th starting at 7:30 AM at the Italian Community Center .
If I were attending the whole day, here’s what I would do:

Start the day by registering early, so I could [...]

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10 Commandments of Social Media

social media

Social media is meant to be just that…social – media. So I’ve come up with what I think is a great list of commandments to follow if you’re new OR experienced in social media.
1 – Thou shalt add value first, and sell LAST – If you have zero people in your network, and 3 articles [...]

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