Branding

A little over 2 years ago, I was invited by Dave Lorenzo to join him at Book Expo America in Washington DC to promote his book Career Intensity. Being an adventurous guy, I agreed to go, and then realized I had never stayed in DC before, and couldn’t really afford to get my own hotel [...]

{ 2 comments }

If you haven’t played with Wordle yet, take a few minutes and check it out. It’s a visual way to see the words you write about, think about, and blog about. This is Mike Sansone’s Wordle cloud. I’m working on mine, and will share it very soon. A few things I’m going to do with [...]

{ 2 comments }

I wanted to give you advance warning so you can tell all your friends: Seth Godin and I will be doing a podcast on January 15th, and we’ll be discussing his new book Meatball Sundae. I’m also hoping to get the transcript up from our podcast shortly after our conversation, so please stay tuned for [...]

{ 9 comments }

Rules, brands, authenticity, customer service, and moving outside our comfort zone. Unconnected? Not really. Read on, and see if you can make the connection. Tell me what it is in the comments section when you’re done. Leading us off this week’s 5 for Friday is Craig Harper, who shares 25 Rules for Life. It’s well [...]

{ 6 comments }

This week’s 5 for Friday brings articles on branding, freelancing, tools, and the pitfalls of positive thinking. Enjoy! Pamela Slim gives us some great branding advice for the multi-talented I have spent many hours on the phone and in online forums pleading with multi-talented people to narrow their focus. She also mentions an amazing article [...]

{ 6 comments }

If you’d like to learn more about the awesome Employee Evanglism Workshops I’m doing in January in Las Vegas, check out this Buzz Marketing Personal Brand interview I recently. Ron Buzzoodle McDaniel asked some great questions of me like: What do you contribute to the Employee Evangelism Workshops? Phil, you have a good full time [...]

{ 1 comment }