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	<title>Comments on: 1 Way to Be More Like Seth Godin</title>
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	<link>http://www.philgerbyshak.com/1-way-to-be-more-like-seth-godin/</link>
	<description>Milwaukee Social Media Speaker - Professional Speaking - Coach</description>
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		<title>By: Phil Gerbyshak</title>
		<link>http://www.philgerbyshak.com/1-way-to-be-more-like-seth-godin/comment-page-1/#comment-2565</link>
		<dc:creator>Phil Gerbyshak</dc:creator>
		<pubDate>Sat, 12 Jan 2008 22:48:57 +0000</pubDate>
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		<description>Ricardo - Thanks for reminding us about that Seth book. GREAT stuff!

Glad you enjoyed my point. I think it&#039;s the key to making it great in 2008!</description>
		<content:encoded><![CDATA[<p>Ricardo &#8211; Thanks for reminding us about that Seth book. GREAT stuff!</p>
<p>Glad you enjoyed my point. I think it&#8217;s the key to making it great in 2008!</p>
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		<title>By: Ricardo Bueno</title>
		<link>http://www.philgerbyshak.com/1-way-to-be-more-like-seth-godin/comment-page-1/#comment-2566</link>
		<dc:creator>Ricardo Bueno</dc:creator>
		<pubDate>Fri, 11 Jan 2008 03:53:06 +0000</pubDate>
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		<description>Speaking of Seth Godin, I&#039;m currently reading: &quot;Permission Marketing&quot; (A great read and very relevant to individuals in my industry looking to better their marketing efforts).

The biggest mistake we when we&#039;re new to blogging is that we fail to step back and assess exactly who are audience is. We jump right in and expect that the world will listen very easily! So I stress again the excellent point you made:

&quot;It&#039;s &quot;who&quot; we&#039;re talking to, not &quot;what&quot; we&#039;re saying.

You know your audience. You know what they want.&quot; -- Phil G.</description>
		<content:encoded><![CDATA[<p>Speaking of Seth Godin, I&#8217;m currently reading: &#8220;Permission Marketing&#8221; (A great read and very relevant to individuals in my industry looking to better their marketing efforts).</p>
<p>The biggest mistake we when we&#8217;re new to blogging is that we fail to step back and assess exactly who are audience is. We jump right in and expect that the world will listen very easily! So I stress again the excellent point you made:</p>
<p>&#8220;It&#8217;s &#8220;who&#8221; we&#8217;re talking to, not &#8220;what&#8221; we&#8217;re saying.</p>
<p>You know your audience. You know what they want.&#8221; &#8212; Phil G.</p>
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